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Meet Jennifer Hall — Founder of SleepLog-ics™

I didn’t come to the mattress world from a boardroom. I came to it the hard way — and I wouldn’t have it any other way.

At sixteen, I left a small town in New York with almost nothing and spent the next several years in direct sales, traveling the country and learning, the hard way, how to really listen to people and earn their trust. By twenty, I’d turned that into a career in the mattress industry — eventually stepping into a sales management role, where I took three struggling store locations and built them into high-volume performers.

That’s where SleepLogics began, even if I didn’t know it yet. I spent years on the sales floor watching good people get steered toward the wrong bed — sold on price, or pressure, or whatever the store needed to move that month. Meanwhile, I was doing something a little unusual for a mattress salesperson: while working in the industry, I was also researching it academically — studying sleep science, mattress construction, and the real differences between brands for my college coursework.

The deeper I dug, the clearer it became. The right mattress isn’t about the biggest markup or the flashiest showroom. It’s about your body, your sleep, and honest information that actually helps you decide.

So I built the thing I always wished I could hand my customers: a guided assessment that puts the science first, asks the right questions, and points you toward what genuinely fits you — not whatever someone’s trying to sell this week.

I’m not a doctor, and I’ll never pretend to be. But I’ve spent years where mattresses meet real people, and I’ve done the homework. SleepLogics is my way of giving you the honest, informed guidance I believe everyone deserves — before they spend years sleeping on the wrong decision.

Welcome. I’m really glad you’re here.

— Jennifer